CMZ B.R.A. Flash Mob 2014

March 21, 2014 marked the UNVEILING of the CIUDAD DE ZAMBOANGA B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) INSTALLATION ART!

To create a festive mood for the upcoming activities, the CMZ B.R.A. (Bra to Raise Awareness) Flash Mob surprised everyone in the hospital with a very dynamic and energetic dance!

The CMZ B.R.A. Flash Mob presented twice:
*   First, at 10 a.m. to inform everyone that we had two activities lined up! ... plus the food stalls, one of which is manned by the Mindanao Breast Cancer Support and Empowerment Association. 

** Second, at 5 p.m. to open the highlight activity:
UNVEILING of the CIUDAD DE ZAMBOANGA B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) INSTALLATION ART!

Here are some video clips (forgive the amateur video via iPad Air!) for you to feel the energy exuded by the CMZ staff!

The Ciudad Medical Zamboanga staff danced their way to excite and announce to the folks on the CMZ Bra to Raise Awareness Campaign culmination this March 21,2014.

There are Flash Mobbers in all four floors of the hospital and eventually gather at the first floor center aisle.

This is the second run of the CMZ B.R.A. Flash Mobbers, still at all four levels, where they are watched by staff, patients and relatives and friends such as from JSOTF-P (Balikatan to many of us) friends.

Eventually, they all gathered at the front parking lot to open the UNVEILING CEREMONY of the CIUDAD de ZAMBOANGA B.R.E.A.S.T. (Bra to Raise Early Awareness) INSTALLATION ART!

If you notice the Flash Mob is already by the road!
Isn't everyone surprised by the ongoing activities?

I am sure the Flash Mob shook Zamboanga City and was more than enough for everyone to take notice of our highlight activity!

AND, this is also our way of celebrating the 16th cycle Philippine Quality Award Conferment of Ciudad Medical Zamboanga (Zamboanga Polymedic Hospital Inc.) for Recognition to Commitment to Quality Management by no less than Pres. Benigno Aquino III at the Rizal Hall, Malacañan Palace, a day before!!!

We are amazed by the spirit of our CMZ staff and especially, the nurse trainees who shared their time, talent and energy to liven up this milestone in CMZ history! Another venue for them to showcase their creative "juices" to quote a fellow BC Blogger, Marie!

We still believe the Ciudad De Zamboanga B.R.E.A.S.T. Installation Art is the largest bra art made of individual bras to be displayed whether here in the Philippines or abroad.  

CIUDAD DE ZAMBOANGA B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) INSTALLATION ART
by RAMEER TAWAIL

We hope you enjoyed the videoclips as much as we did during the affair!

CIUDAD DE ZAMBOANGA B.R.E.A.S.T. INSTALLATION ART 2014

It is International Women's Month and finally, the Ciudad de Zamboanga B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) Installation Art is unveiled at the Ciudad Medical Zamboanga frontage close to the CMZ Pharmacy. 

This is the beautiful product of the Ciudad Medical Zamboanga Corporate Social Responsibility project called the CMZ B.R.A. (Bra to Raise Awareness) Campaign Project! headed by CMZ Medical Director, Dr. Filipinas Rojo.

Ciudad de Zamboanga B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) Installation Art created by Rameer Tawasil
(photo credit: Juvee Calica)

This Ciudad de Zamboanga B.R.E.A.S.T. Installation Art is created by the Sulu-born, international artist Rameer Tawasil with artist friends and CMZ staff, trainees and affiliates jointly working with him to finish this innovative artwork. Decorated bras made by our partners in the community also add to the beauty of this Installation Art! 

Total height including stage: 4.27 m or 14 feet.
Height of stage: 1.22 m or 4 feet
Width: 4.88 m or 16 feet
Depth: 2.44 m or 8 feet

We started the CMZ B.R.A. (Bra to  Raise  Awareness) Campaign Project last January 17, 2014 (National Cancer Consciousness Week) with the B.R.A. Drop Box Decorating Contest followed by the B.R.A. Collection Contest (launched World Cancer Day February 4, 2014) which yielded about 9600 bras from all over the Philippines and also from friends abroad (Brunei, U.S.A., UK and the Netherlands) at the end of the collection period!

B.R.A. Drop Box Decorating Contest 

Collection of old and used bras which will be used for the Ciudad de Zamboanga B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) Installation Art ~~
with Hon. Myra Paz V. Abubakar and Hon. Josephine Pareja,
lady councilors of Zamboanga City

Along the way, we also had the CMZ B.R.A. A.R.T. Workshop done last February 7 and March 12 to start decorating the old and used bras in preparation for the Installation Art.

CMZ B.R.A. A.R.T. Workshop Feb 7, 2014
to start making the decorated bras for the giant BRA art!

CMZ B.R.A. A.R.T. Workshop Feb 7, 2014

Products of the CMZ B.R.A. A.R.T. Workshop 
March 12, 2014

CMZ B.R.A. A.R.T. Workshop March 12, 2014 with the Rameer Tawasil, Mindanao Breast Cancer Support and Empowerment Association and the Ciudad Medical Confidants and Ms. Mila Arieta.

Mayor Isabelle "Beng Climaco-Salazar shares her belly dancing bra for the CMZ B.R.A. Campaign Project as partners from the Dept. of Health RIX, City Health Office, Ciudad Medical Confidants and CMZ Execom

The embellished bras from the CMZ B.R.A. A.R.T. Workshop outdid everyone's expectations and so as an offshoot, please also visit the CMZ B.R.A. rt Exhibit now at the Lantaka Hotel and probably by next April at Tony's Restaurant in Paseo Del Mar showcasing the decorated bras done by CMZ Staff and friends as conceptualized by Rameer Tawasil!

And not to forget, we want to thank our partners in the community as well as friends from Bulacan, Cebu, Manila and Brunei who decorated about 500 bras, some of which are already part of this great masterpiece.

Dr. Joy Santos-De Leon and family from Bocaue, Bulacan
send this decorated bra to show support!

from Elsie Lim of the Cebu City Budget Office

Skin Rejuve Aesthetic Clinic with 6 branches in Manila: Kamias, Ortigas, Greenhills, Timog, Mabini, Makati, 

Decorated bras by Elene Kho, a 14 y.o. Brunei /Singaporean young lady as mailed by her mom, Molly together with old and used bras all the way from Brunei!
These are now displayed at Lantaka Hotel 
with the CMZ B.R.A.rt Exhibit

Why don't you come and visit the Ciudad de Zamboanga B.R.E.A.S.T.  Installation Art at Ciudad Medical Zamboanga and spot where your decorated bra is... then, have your picture taken and of course, post it on FB!

Here Nurse Corp Velasco of Camp Navarro General Hospital (WestMinCom) found her violet decorated bra! 

She found her bra...maybe, you can find your bra, too!

Photo Credit: Juvee Calica

with the CMZ Pharmacy Staff (photo credit: Edsel Tiu)

And if you notice,  there are also two artworks on each side which were made by artists from CMZ Ward E led by Jude Locson for the B.R.A. Drop Box Decorating Contest, and is now an additional attraction for the gigantic bra!

Come and have your photos taken here! 

The Ciudad de Zamboanga B.R.E.A.S.T. Installation Art  may be the largest BRA art made up of old and used bras as well as decorated bras here in the Philippines and the world! (Please inform us if you believe otherwise!)

And most of all, this is THE work of art of the Zamboanga City community and from friends in the Philippines and also internationally, which makes this Ciudad de Zamboanga B.R.E.A.S.T. Installation Art even more meaningful!

Don't forget to schedule your Breast Wellness and Breast Cancer Awareness lectures at the Ciudad Medical Zamboanga Breast Wellness Center with this phone number: (63)(62)992-7330 local 1278. This will further give deeper meaning to this B.R.A. awareness campaign with more knowledge gained from these learning sessions!

P.S.
Thanks so much to our Media Partners:
* Dante Corteza of Zamboanga Times and is part of the conceptualization of this B.R.A. Project together with Dr. Filipinas Rojo and artist, Rameer Tawasil
* Ms. Mila Arieta of Zamboanga Today
* RG Antonet Go of Zamboanga Today and 93.1 Brigada News FM  Zamboanga
* Ronnie Lledo, Christine Taola and the GBPI TV 11 team 
* Bhong Simbajon and the RMN team 
* Nonong Santiago of Zamboanga Today/GMA