An
interesting highlight for the Robinsons Galleria Cebu is the Robinsons Malls
TREE FESTIVAL, where fourteen companies and organizations responded to Robinsons
invitation to be one of the Corporate Social Responsibility Christmas Trees on
display during the opening and during the Christmas season.
This is the beginning of an
annual tradition where Robinsons Galleria Cebu will be a focal point for the
Cebu community in celebrating creativity and altruism as a way of inspiring
others to engage in worthwhile causes.
Each tree represents a charity or
CSR (Corporate Social Responsibility) project beneficiary. For the whole month
of December, different Christmas trees will be on display. Mallgoers may choose
their favorite and donate to the charity of their choice represented by a
specific Christmas tree.
This is a signature Robinsons
Christmas CSR activity and will be rolled out to all Robinsons Malls nationwide
by December 2016
You may vote for your favorite
tree and charity online by liking the photo of your choice :)
1. Ciudad
Medical Zamboanga for the CMZ BRA (Bra to Raise Awareness) Pink Brassiere
Christmas Tree for CMZ BRAngay Project.
2. Reach Center = = for the Parents' Reach Foundation, a non-stock, non-profit organisation composed of parents of kids with autism and allied medical professionals
3. Standard Insurance = = "The Gold Tree" for the benefit of the schoolchildren of Tejero Elementary School
4. I Can Serve = = "Pink Masks Christmas Tree" for the benefit of breast cancer
awareness campaign; ICanServe is an advocacy group of breast cancer survivors
empowering themselves of information of what they can have and doing something
about it.; the Pink Masks Christmas Tree is made possible by the participation
of FIDA (headed by Philip Tampus) and made by students; Premium Concepts for
the Christmas Tree, the Rotary Club of Cebu Fuente which has embraced the
advocacy.
5. MLM
Onozawa Architecture and Planning = = "Bamboo Christmas Tree" for the
benefit of PADS (Philippine Accessible Deaf Service Inc.), a non-government
organisation that enables the hearing-impaired to grow and develop as
independent , integrated and fully-empowered citizens.
6. Sun Star
Daily News = = "Recycled Newspapers Tree" for S.O.S. Foundation and
USC Community Extension Services
created by: MLM Onozawa
7. Rotary
Club of Cebu Fuente = = "Ikebana-Inspired Tree" for Rotary
International "End Polio" Campaign
~~~
conceptualised by its president, Marina Enriquez Kaufmann, a licensed Ikebana
teacher certified in Japan
8. RCBC
Savings = = "Blue Tree" for Basadours, a group of young professionals
whose advocacy is to promote literacy through storytelling; the Basadours share
its love for reading through storytelling to underprivileged children, as their
way to fight illiteracy and save declining culture of reading among the younger
generation
9. University
of San Carlos School of Architecture, Fine Arts and Design for USC Community
Extension Services
10. True
Value = = The "Inverted Christmas Tree" for I Can Serve
11. Toys R
Us = = Giraffe Toy adorned Tree for Rise Above Foundation
12.
Robinsons Selections for World Vision Foundation
13.
Robinsons Appliance for Children's Joy Foundation Inc.
14. Robinsons Department
Store for Children's Joy Foundation Inc.
Top 3 Online Voters' Choice awarded January 9, 2016
First: Ciudad Medical Zamboanga 900+ likes
Second: Reach Center 600+ likes
Third: Standard Insurance 420+ likes
